when searching for the right candidate to fill a job, we often focus on the applicant’s work experience and level of education. good verbal and written communication skills are often thought of as a given, but not everyone can communicate effectively in one or both. you may think decision-making skills are only needed for upper management, but that is not true. hiring candidates that show a commitment to their employer and are engaged at work is a smart financial decision because they contribute to overall productivity and are less likely to leave innovation is not just for scientists and inventors. so, it is important to look for candidates who demonstrate leadership and mentoring skills. when reviewing resumes, look for candidates who have several degrees or certificates and have taken courses or received additional training to improve their job skills and expertise.
a short survey conducted among students at the ban ki-moon institute for sustainable development at kaznu found that 74 percent of respondents believe that “soft skills” are very important for success in professional life after graduation, while 26 percent believe that “hard knowledge” is more essential. these survey results reflect the realities of today and the need to find a balance between learning hard and soft skills. at the same time, some skills are universal and applicable in many fields. in the rapidly globalizing world, strong communication skills have become increasingly important for staying competitive in the job market today and tomorrow.
although almost everyone can claim to have communication skills in one form or another, modern effective communication has its own rules, techniques and scientific principles which can significantly boost success in communication. employers demand recent graduates be capable of everything from using the internet efficiently to producing virtuoso work on microsoft office, and from software coding to advance internet business skills. by developing and training these skills and abilities, you can be more successful in your personal interactions, from attending job interviews to creating a positive emotional environment for a team you’re leading. he has written 10 books, including the culture and customs of the central asian republics (2007) and has regularly contributed op-eds to the new york times.
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