but it’s more nuanced and complicated than just learning how to give a great speech. if you want to inspire others through your words, you must learn how to not only speak effectively, but also listen effectively. from practical tips like leaving bullet points out of slides, to learning the importance of vulnerability in conversations, these talks offer a mini-course on more effective communication. that should lead to deeper understanding on both sides for leaders and teams. notably, she implores listeners to recall all the past advice they’ve been given – like “smile and nod to show you’re paying attention” – and throw it out the window. even if you only master one of them, she says, you’ll be on your way to becoming a better communicator. but her intimidation quickly turned into a strong desire to help those science-minded students clearly communicate their big ideas to non-scientists. one memorable and witty tip: drop the bullet points. however, like a good business book that you turn to time and time again, this talk deserves multiple viewings.
sinek says leaders must adopt this way of communicating vision if they want to truly inspire others to action. while studying the best speeches throughout history, she made an incredible discovery: they all follow the exact same pattern. by repeatedly contrasting the way things are with the way they could be, speakers who follow this pattern create a powerful call to action for listeners. after all, how can you expect people to listen to what you are saying if they don’t trust you? in this ted talk, harvard business school professor frances frei explains the three components of trust: authenticity, rigor in logic, and empathy. but if you have a “wobble” in any of the three areas, trust falls apart – and communication becomes more difficult. [ enter our june book giveaway for a chance to win one of 10 must-reads on emotional intelligence for leaders. the enterprisers project aspires to publish all content under a creative commons license but may not be able to do so in all cases. you are responsible for ensuring that you have the necessary permission to reuse any work on this site.
when was the last time someone misunderstood you, or you misunderstood someone? it’s how to keep your audience engaged when you deliver that presentation. it’s a way to connect more authentically with others. i particularly enjoy ted talks as a quick way to learn from experts, and from the people who are brave enough to share what they have learned with the rest of us. honesty, brevity, and a healthy amount of listening are a few of the key ingredients celeste headlee dives into while she teaches us how to have better conversations. she also talks about the importance of going with the flow. in other words, don’t get so caught up in you’re going to say next that you’ve stopped listening to the conversation entirely. most great talks have a common structure to help their message resonate with the listener.
if you want to put together a more effective presentation, or deeply inspire someone with your next persuasive speech, follow duarte’s formula. she’ll teach you how to tell a story that will draw your audience in, and then show you how to end it (at the very end) with a strong call to action. it’s a new bliss.” one of my personal favorites, brene brown talks about her personal quest to get to know herself and understand humanity in the process. she spent six years speaking to people, and found that vulnerability is at the core of not only our own struggles with worthiness, but also the birthplace of joy, creativity, and belonging. if we aren’t vulnerable, it’s hard to have a real connection. keep her talk in mind the next time you have to walk into a difficult conversation, or when you don’t see eye to eye with someone. i hope that one of these talks has inspired you to look at how you think, speak, and interact with others. if you’ve picked up a tip or two, be sure to share what you’ve learned.
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